Monthly Archives: November 2013

Self-Publishing Hall of Fame

 

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Self-Publishing Hall of Fame is the name of a book by author John Kremer Image Source . Kremer list hundreds of famous self published authors of best-sellers.  The list includes new and old pen men such as Stephen King, Edgar Allen Poe, Mark Twain, and William Strunk Jr., an English professor who privately published The Elements of Style in 1918 and remains widely published today.

If you are considering the possibility of self-publishing, you can see that you are in fine company.  Self-publishing is a hot movement whose time has come.  There are still wrinkles in the seams but while these get ironed out in regards to marketing books, one tool we find helpful is calling card sized products or even book mark dimensions with clever, graphic QR codes linking a teaser or a book trailer to your Amazon Kindle purchase site.

QR Codes of Note™   110760472056192671_cWRhCTUf_f

a graphic design group, produces these little keys to your book marketing and loads them to online sites such as Zazzle, Cafe Press or Vista Print for authors to gather at their convenience in quantities and on promotional products that suit their needs.

Traded like traditional calling cards, these tools are an interesting way to introduce the public to your book.  You can place these in card holders in public with permission from shop owners, restaurants, hotel lobbies. Or do you have an idea for yours? We would love to hear how you would use these marketing tools.  You can get one by emailing info@QRCodesOfNote.com or using our contact space below.

TELL US HOW YOU WOULD USE A BOOK MARKETING CALLING CARD:

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Journey of a Best Selling Author

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Iyanla Vanzant is currently a best selling author and spiritual teacher. Ms. Vanzant has her own tv show Iyanla Fix My Life and she frequently appears on the Oprah Winfrey Show.  Before any of these success were a reality for Iyanla Vanzant she was a writer and an aspiring published author. Iyanla began her journey selling Xeroxed copies of compilations she had written from the trunk of her car.  The trunk of her car!  Look where she is today.  Lucky for us we have the ability to self publish online at little to no cost.  Even the most successful authors do that today (See Stephen King and J.K.Rowling).  A publishing house traditionally began as the place where the printing press resided.  The publisher took a chance printing a book, this was a very expensive process back in the day. The publisher made demands upon the writer for investments and actions that ensured the book would be publically known.  The writer needed the publisher, the publisher had contacts and a printing press.  Image Source.

 Fast forward to the year 2013, we have eReaders such as Kindle, we have publishers with contacts such as Amazon.com.  As aspiring best selling authors or even musicians wanting to go mainstream, our dreams are not as dependent on third parties and their requests for large investments to participate in our dreams.  We still have to promote our products and invite purchase but it is a little easier with the help of QR codes on a promotional product.  Smart phones and tablets are everywhere in public, they can instantly play your music, a slide show of your book, a teaser and these promotion cards can make it easy to distribute your creative work for sales and introductions.  Leave a few of our “business cards” at key locations, pass them out to friends and family, share these “calling cards” when you meet any one.  Have us make postcards for you and mail them to relevant contacts to instantly preview your work.

 What are we talking here in terms of capital?  After all, you are a struggling artist perhaps or you want to pursue marketing gradually.  The products we make for clients, these range in price from averages of $20-$40 for 100 business cards set up with art work and links to your online products.  At this price you are receiving a finished product as well as paying for the graphic design work of a marketing professional.  You aren’t limited to or committed to one line of product, we can set up the same graphics on many promotional products such as phone case covers, t-shirts, magnets, mugs, and whatever else catches you attention.  In fact, we make the design and load it online, you pick it up when you are ready.  We have had some clients take up to a year to purchase their design, it was still available.  Here are a few links for you to visit to see examples: Music Man, Artist, author.  Our designs are eye-catching QR codes that practically insist on being scanned.  Not only good looking, these online embeds can contain your launch scanners to your book teaser and download, a slide show and purchase link loaded on YouTube.  We have all sorts of excellent marketing strategies for the creative promotion needs.  Our Zazzle store is Olive_Rosehips, however to contact us for design work, our email address is info@QRCodesOfNote.com.  You can see some of our QR Code design work at Pinterest.

 We are currently seeking a few new authors to showcase on our blog.  We would like to create a product and interview with aspiring talents in the music, writing or other creative profession.  If interested or you would like to nominate someone, please email us at info@QRCodesOfNote.com.

 Write on!

Olive Rosehips is the nom de plume of author and designer, Rhonda Gould Smolarek.  Rhonda is the owner of QR Codes Of Note™, a graphic artist with a technology background.  Marketing by way of Social Media and Mobile products are a specialty.  Ms. Smolarek is a public speaker on Social Media marketing and booking appointments to coach your group on leveraging LinkedIn.

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Promotions

info@QRCodesOfNote.com  or 719-428-5451 or QRCodesOfNote.com

Congratulations, you have just released your new book or new music! Well done! This is an exciting time for you. You have just finished all that hard work and you want to get the word out about your project.  We are also published authors and we know where you are. A method for promotion we have used successfully is to print out business card sized promotional material with a *QR code of you, your book or album cover or your company logo.  

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We make these designs available for you to purchase when you are ready and as often as you like. We have had wonderful success with the chubby sized cards on Zazzle because of their diameter.  They are a small card but larger than a standard business card.  We will make you a graphic on other promotional products such as t-shirts, mini-speakers and phone covers.  These little cards are easily distributed as your calling card and can link to your Amazon teaser, your music link, you name it.  Someone scans with their phone app or tablet and instantly previews your work! Awesome, right? We think so, too.

We use only existing, copyright free artwork for these designs so please have your image ready and contact us at:

info@QRCodesOfNote.com  or 719-428-5451 or QRCodesOfNote.com

Here are some of our designs, download free scan app: i-nigma to preview QR code’s activation.

*A QR code works the same way the scanner in the grocery store works and ours launches phones or tablets to your book or music preview. We can also make book trailer presentations for your master piece which we load to YouTube for you and add a link to your purchase site.  Send us any questions or call us today.

Questions or comments are welcome below

To your great success!

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